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Resume

Experience

2023 - Present

UX & Service Design Consultant (Freelance)

Cortex-Sphera

  • Translated qualitative findings into user journeys, requirement drafts, and low-fi prototypes.

  • Independent consulting initiative: Providing UX and service design support to small digital enterprises. Conduct user interviews and translate findings into user journey maps and low-fidelity prototypes. Propose AI-driven design solutions (e.g. chatbot flows, automation concepts) to streamline client workflows and enhance user interactions.

  • Collaborate in an agile, startup-like environment – coordinating with developers and business stakeholders – to ensure design solutions are both technically feasible and user-centric. This self-directed project demonstrates strong initiative, rapid learning, and the ability to apply design thinking principles in real-world client scenarios.

2022 - Present

Co-Founder & UX Research Lead

E-talk

  • Co-founded an AI-powered speech-therapy SaaS platform and led the design of an intuitive user interface to improve accessibility for both therapists and patients. Conducted extensive UX research (user interviews, usability tests) to gather feedback and iterated on the product to boost user onboarding and engagement.

  • Applied prompt engineering and content strategy skills to refine the platform’s conversational AI features, making therapy exercises more interactive and personalized. Analyzed user behavior data to guide continuous improvements in usability and effectiveness.

  • Presented product insights at international forums (e.g. COP28 Summit), engaging with global stakeholders and gathering feedback. Gained hands-on experience in pitching, user advocacy, and incorporating diverse perspectives — all while navigating the challenges of a lean startup environment.

2022 - 2023

UX Research Intern

NVIDIA

  • Conducted usability tests and user research on internal generative AI tools and creative software workflows. Identified pain points and usability issues for both technical and non-technical users, providing recommendations that informed UI/UX improvements.

  • Assisted in developing AI-driven features to enhance user experience and team productivity (e.g., automating repetitive design tasks). Worked closely with designers and engineers to iterate on solutions, ensuring that data-driven user insights were integrated into product updates.

  • Collaborated in cross-functional teams and presented findings to stakeholders, honing effective communication between engineering and design. This internship strengthened my ability to adapt quickly, learn new tools, and make meaningful contributions to cutting-edge projects within a large tech environment.

2020 - 2021

Graphic Designer

Jerusalem Open House

  • Created branding and digital content to boost community engagement and advocacy. Developed digital communication strategies (including basic SEO tactics) to increase the organization’s online outreach and user accessibility.

  • Collaborated with a team to ensure cohesive messaging across platforms.

2020 - 2021 

Authority, communicator

Israel Capital Market and Insurance

  • Managed digital platform content updates, ensuring clarity, usability, and compliance with accessibility standards.

  • Assisted in developing digital communication strategies, improving public engagement effectiveness.

2018 - 2019

Customer Service Representative

Meitav Dash Investments

Responding to customer requests and questions

Education and military service

2019 - 2023

Jerusalem Multidisciplinary College,
Inclusive Industrial Design  

Bachelor of Arts  (Inclusive Industrial Design), Jerusalem Multidisciplinary College, 2023

2022 - 2023

The Blender (HAC Innovation Center), Accelerator Participant

Selected for a competitive 10-week accelerator program at The Blender,(Center for Innovation & Entrepreneurship). Collaborated with a cohort of students and graduates to develop and pitch a startup concept, gaining experience in lean startup methodology, ideation workshops, and rapid prototyping. Participated in interdisciplinary “speed-blending” hackathon-style events to solve real-world problems under time constraints. Represented The Blender in Switzerland, helping to build international connections for the program and share best practices in student-led innovation (demonstrating adaptability and global outlook).

2014 - 2017

Home Front Command, Search and Rescue Battalion

  • Rank on discharge - Staff Sergeant 

  • Completed commanders course 

  • Rescue specialist

Volunteering and more  

2017 - 2018

Agriculture in the Valley

An ideological commune of graduates from national and military services, how worked for the development of agriculture in the Beit Shan Valley

2013 - 2014

Lachish Pre-army program

This program, through its diverse content, provided me with an opportunity to develop my self-identity and exposed me to many different ideas and thoughts. During this program I developed a deep interest in philosophy, history, and psychology which continues to this day.

Skills
& Expertise

  • User Experience (UX)

  • Market Research

  • Business Acumen

  • Project Management

  • Teamwork

  • Product Development

  • Design thinking

  • Holistic thinking

  • Critical thinking

  • Effective Communication

  • Usability Testing & Accessibility

  • Customer Experience

  • Data-Driven Decision Making

  • AI Agent Design

  • Gen AI Workflow

  • Prompt Engineering

  • Figma

  • Photoshop 

  • Illustrator

  • Premiere Pro

  • Solidworks

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